Viewers of our two television programs love getting to know Christopher Kimball and our cast—from their quirky personalities to their incredible knowledge of home cooking. But it doesn’t end there—our television audience flocks to our TV show websites where they find full episodes, recipes, cooking techniques, and unbiased equipment reviews; participate in live online Q&As with our cast; and interact with other home cooks through our social media platforms. America’s Test Kitchen and Cook’s Country fans subscribe to our e-newsletters, buy our cookbooks, read Cook’s Illustrated and Cook’s Country magazines, listen to our radio show, and immerse themselves in our home cooking culture.
Our television sponsors reap the benefit of this multimedia strategy. Every sponsorship package is custom designed to satisfy unique marketing and sales objectives.